http://www.ameli.se Ämeli Hansson Fri, 30 Mar 2012 11:42:05 +0000 http://www.ameli.se en http://www.ameli.se/BEN-ALS-BASHIR http://www.ameli.se/following/ameli.se/BEN-ALS-BASHIR Fri, 30 Mar 2012 11:42:05 +0000 Ämeli Hansson 1517004 Ben phone Subscriptions is all about freedom and for our Bashir that means freedom to dance. He want to dance with you to celebrate freedom. We used advanced webcam motion pattern recognition to detect your moves. All made with a true Bollywood style. http://benalsbashir.nl/ Client: Ben Project: Ben als Bashir My role: Art Direction and Concept and Dancer Collaboration with: Magic Bullet, Kessels Kramer, Dinahmoe Update! We have reached more than 100 000 visitors/dances! http://www.ameli.se/DI-RECT http://www.ameli.se/following/ameli.se/DI-RECT Mon, 05 Mar 2012 09:39:14 +0000 Ämeli Hansson 1516973 CD-singles are getting extinct. Hell, with Spotify out there even CD-albums are running on their last legs. To not let the burial of a once great medium go by unnoticed, SuperHeroes and EMI fabricated DI-RECTS' very last single intro a special entry ticket for those who bought it... Using pattern recognition and your webcam, the single's cover was the entry ticket to an exclusive making-off of the video clip for 'This is who we are'. The band's guitar master Spike explains how it works... (sorry, in dutch...). DI-RECT: the Entry of the Last Single from SuperHeroes Amsterdam on Vimeo. <img src="http://payload.cargocollective.com/1/0/14359/1516973/Screen shot 2010-06-07 at 2.25.21 PM.png" width="670" height="408" width_o="949" height_o="578" src_o="http://payload.cargocollective.com/1/0/14359/1516973/Screen shot 2010-06-07 at 2.25.21 PM_o.png" data-mid="7416749" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/1516973/Screen shot 2010-06-07 at 2.25.48 PM.png" width="670" height="407" width_o="950" height_o="578" src_o="http://payload.cargocollective.com/1/0/14359/1516973/Screen shot 2010-06-07 at 2.25.48 PM_o.png" data-mid="7416748" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/1516973/Screen shot 2010-06-07 at 2.26.13 PM.png" width="670" height="409" width_o="949" height_o="580" src_o="http://payload.cargocollective.com/1/0/14359/1516973/Screen shot 2010-06-07 at 2.26.13 PM_o.png" data-mid="7416746" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/1516973/Screen shot 2010-06-07 at 2.26.39 PM.png" width="670" height="410" width_o="948" height_o="581" src_o="http://payload.cargocollective.com/1/0/14359/1516973/Screen shot 2010-06-07 at 2.26.39 PM_o.png" data-mid="7416745" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/1516973/Screen shot 2010-06-07 at 2.27.27 PM.png" width="670" height="410" width_o="951" height_o="582" src_o="http://payload.cargocollective.com/1/0/14359/1516973/Screen shot 2010-06-07 at 2.27.27 PM_o.png" data-mid="7416744" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/1516973/Screen shot 2010-06-07 at 2.27.50 PM.png" width="670" height="407" width_o="946" height_o="576" src_o="http://payload.cargocollective.com/1/0/14359/1516973/Screen shot 2010-06-07 at 2.27.50 PM_o.png" data-mid="7416743" border="0" align="left"/> http://www.ameli.se/BON http://www.ameli.se/following/ameli.se/BON Mon, 05 Mar 2012 09:38:12 +0000 Ämeli Hansson 157809 I did a re-design of a famous fashion magazine (bon). I wanted to find a way to show the photo covers in another way. My solution was to make double cover so you can take away the first one and just have the beautiful picture without text. <img src="http://payload.cargocollective.com/1/0/14359/157809/bondelux1.jpg" width="566" height="425" width_o="566" height_o="425" src_o="http://payload.cargocollective.com/1/0/14359/157809/bondelux1_o.jpg" data-mid="680437" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/157809/bondelux2.jpg" width="566" height="424" width_o="566" height_o="424" src_o="http://payload.cargocollective.com/1/0/14359/157809/bondelux2_o.jpg" data-mid="680438" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/157809/bongron.jpg" width="565" height="424" width_o="565" height_o="424" src_o="http://payload.cargocollective.com/1/0/14359/157809/bongron_o.jpg" data-mid="680439" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/157809/bonvit.jpg" width="566" height="424" width_o="566" height_o="424" src_o="http://payload.cargocollective.com/1/0/14359/157809/bonvit_o.jpg" data-mid="680440" border="0" align="left"/> Client: BON Project: Magazine redesign Role: Graphic Designer http://www.ameli.se/SKOLFRONT-UR http://www.ameli.se/following/ameli.se/SKOLFRONT-UR Mon, 05 Mar 2012 09:38:04 +0000 Ämeli Hansson 157106 Opening sequence Art Direction and Graphic design Dallas sthlm http://www.ameli.se/KINECT-DEMO http://www.ameli.se/following/ameli.se/KINECT-DEMO Mon, 05 Mar 2012 09:38:00 +0000 Ämeli Hansson 1060393 Client: Secret Project: Kinect demo Kinect is not only about entertainment and gaming. We can also use the motion tracking and detection in in-store installations. So we have been experimenting with a couple of ideas... The first demo we did is an installation meant to be in fashion stores, mixing the shopping experience and the online store. Here's a short movie of it. We've already progressed on these, combining Kinect with social media and other experiences as well. More to come. My role: Art Director, Concept Credits: Magicbullet Developer Kinect Fashion Shopping Demo Kinect Car Configurator Demo Also seen here: http://weloveviral.blogspot.com/2011/02/kinect-fashion-shopping-demo.html http://www.ameli.se/THE-WAY-OUT http://www.ameli.se/following/ameli.se/THE-WAY-OUT Mon, 05 Mar 2012 09:37:53 +0000 Ämeli Hansson 182980 A wall photo that create a illusion that there is a stair and way out. But It is just an wall behind the photo. Click on the image to see the slide show. The photo wall is within the red line on the second picture <img src="http://payload.cargocollective.com/1/0/14359/182980/utan röd2.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/0/14359/182980/utan röd2_o.jpg" data-mid="936511" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/182980/rödlinje.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/0/14359/182980/rödlinje_o.jpg" data-mid="783354" border="0" align="left"/> Project: Concept Art Location: KV art school in Gothenburg Credits: Tove Nilson http://www.ameli.se/IKEA http://www.ameli.se/following/ameli.se/IKEA Mon, 05 Mar 2012 09:37:45 +0000 Ämeli Hansson 209100 Our insight from the research was: People who use the online services before going to the store buy for 30% more. Therefore we want to give people digital tools to dream and visualize their future home with IKEA. Click on the images to view next page: <img src="http://payload.cargocollective.com/1/0/14359/209100/1_2.jpg" width="670" height="502" width_o="670" height_o="502" src_o="http://payload.cargocollective.com/1/0/14359/209100/1_2_o.jpg" data-mid="7401630" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/209100/2_2.jpg" width="670" height="502" width_o="670" height_o="502" src_o="http://payload.cargocollective.com/1/0/14359/209100/2_2_o.jpg" data-mid="7401631" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/209100/3_2.jpg" width="670" height="502" width_o="670" height_o="502" src_o="http://payload.cargocollective.com/1/0/14359/209100/3_2_o.jpg" data-mid="7401632" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/209100/4_2.jpg" width="670" height="502" width_o="670" height_o="502" src_o="http://payload.cargocollective.com/1/0/14359/209100/4_2_o.jpg" data-mid="7401634" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/209100/5_2.jpg" width="670" height="502" width_o="670" height_o="502" src_o="http://payload.cargocollective.com/1/0/14359/209100/5_2_o.jpg" data-mid="7401635" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/209100/6_2.jpg" width="670" height="502" width_o="670" height_o="502" src_o="http://payload.cargocollective.com/1/0/14359/209100/6_2_o.jpg" data-mid="7401636" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/209100/7_2.jpg" width="670" height="502" width_o="670" height_o="502" src_o="http://payload.cargocollective.com/1/0/14359/209100/7_2_o.jpg" data-mid="7401637" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/209100/8_2.jpg" width="670" height="502" width_o="670" height_o="502" src_o="http://payload.cargocollective.com/1/0/14359/209100/8_2_o.jpg" data-mid="7401638" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/209100/9_2.jpg" width="670" height="502" width_o="670" height_o="502" src_o="http://payload.cargocollective.com/1/0/14359/209100/9_2_o.jpg" data-mid="7401639" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/209100/10_2.jpg" width="670" height="502" width_o="670" height_o="502" src_o="http://payload.cargocollective.com/1/0/14359/209100/10_2_o.jpg" data-mid="7401640" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/209100/11_2.jpg" width="670" height="502" width_o="670" height_o="502" src_o="http://payload.cargocollective.com/1/0/14359/209100/11_2_o.jpg" data-mid="7401641" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/209100/12_2.jpg" width="670" height="502" width_o="670" height_o="502" src_o="http://payload.cargocollective.com/1/0/14359/209100/12_2_o.jpg" data-mid="7401642" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/14359/209100/ikea.jpg" width="670" height="473" width_o="670" height_o="473" src_o="http://payload.cargocollective.com/1/0/14359/209100/ikea_o.jpg" data-mid="7401644" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/14359/209100/ikea2.jpg" width="670" height="473" width_o="670" height_o="473" src_o="http://payload.cargocollective.com/1/0/14359/209100/ikea2_o.jpg" data-mid="7401645" border="0" align="left"/> Client: Hyper Island / IKEA Project: HOMEMAKER - Smartphone application that always inspire you. Role: Idea and Concept / project manager Brief: Ikea ask us to come out with a concept that could bring more customers to IKEA in 2015 through digital solutions. Description: Our idea was to make an application that with object recognition that converts everything to IKEA Products. Either it recognize just a color or a pattern or actually finds a very similar furniture, it will always be a IKEA product in your style. You can also just for fun be converted in to a IKEA product, whatever you take a photo of you will always find a IKEA product. Maybe you are a pink lamp or a armchair. Therefore you have the IKEA catalogue in your smartphone. And when you are in the store you have the stuff you collected as an reminder. My role: Project manager and Concept Credits: Niklas Edlund, Ingrid Hernvall, Gabriella Britth and Matteo Mei. http://www.ameli.se/TILL-SALU http://www.ameli.se/following/ameli.se/TILL-SALU Mon, 05 Mar 2012 09:37:41 +0000 Ämeli Hansson 160985 We created opening Sequence and graphic manner for a Swedish TV show that was about buying houses and decorate it. All shoot in stop motion including the TV hosts. Client: Kanal 5 Role: Art director assistant, Creative Platform, Graphic Designer, Set Designer Credits: Henrietta Nyvagn Agency: Dallas Sthlm http://www.ameli.se/MTV-PEPSI-MAX http://www.ameli.se/following/ameli.se/MTV-PEPSI-MAX Mon, 05 Mar 2012 09:37:39 +0000 Ämeli Hansson 151499 We created promotion spots for MTV Norway, that invite people to participate in a competition to win tickets to different festivals and concerts in Europe. Each spot has their own music style. Client: MTV / Pepsi Max (Norway) Project: Promo for competition. Role: Art Director Agency: Dallas Sthlm Credits: Ante Stenberg http://www.ameli.se/STITCHY-THE-INVOLOUNTARY-CLOWN http://www.ameli.se/following/ameli.se/STITCHY-THE-INVOLOUNTARY-CLOWN Sun, 12 Jun 2011 15:51:06 +0000 Ämeli Hansson 1516987 A Dark and mysterious figure, presumably a clown, strolling around a rundown factory… Who is this guy anyway? And what's the 18 doing on his hat, stenciled all over the country? <img src="http://payload.cargocollective.com/1/0/14359/1516987/stitch-yourself_blog-image.jpg" width="640" height="490" width_o="640" height_o="490" src_o="http://payload.cargocollective.com/1/0/14359/1516987/stitch-yourself_blog-image_o.jpg" data-mid="7416805" border="0" align="left"/> In 1. 5 month we had 8000 engaged fans. Find out more about him here. https://www.facebook.com/binnenkort18 Client: Take care now, Agis insurance Project: Stitchy, the involuntary clown Description: We created a social media campaign to attract young people to be more aware of insurances. Stitchy is there to help and warn you with tips and just be a helping hand when you need it. You can find all this on the Facebook page. Collaboration with: Yongworks